More Than “Diaries”: Three Compelling Benefits to Pitch for Self-Ethnography
Winning research proposals don’t just pitch video collectionâthey pitch business outcomes. Here are the three most persuasive benefits…
Giulia Romanò
9 November 2026
Notes from the field
Insights, best practices, product updates, and event highlights from the world of mobile ethnography and qualitative research.
Introducing “Smart Review”: Automated Task Reviews and AI-Powered Probing Suggestions
Streamline your qualitative fieldwork with Smart Review on Field Notes! This feature automatically checks entries against task briefs,…
Giulia Romanò2 November 2026
A Lab for Alternative Futures: Decoding Chinese Consumers with 8th Dayâs Shirui Chen
China is far more than just a massive line item on a global commercial spreadsheet. With a rapidly…
Giulia Romanò26 October 2026
Recapping Field Notesâ Q4 Ready Webinar Series: Craft, Clarity, and Strategic Impact in the Era of AI
Recap the key takeaways from Field Notes’ 2026 Q4 Ready webinar series featuring Paul Griffiths (Client Advocates), Marco…
Giulia Romanò16 October 2026Introducing “Ask AI”: Interactive, Fully Traceable Analysis for Your Qualitative Research
Explore the new “Ask AI” feature in Field Notes! Powered by Anthropic, this interactive, chat-based analysis tool lets…
Giulia Romanò7 October 2026
Navigating Local Nuances in Multi-Market Research: Key Learnings from BBC Studiosâ Lara Rice
How do you capture authentic cultural nuances in international research without losing global consistency? BBC Studiosâ Lara Rice…
Giulia Romanò5 October 2026
A Day in the Life of an End Client: Navigating Speed, AI, and Partnerships
What do end clients really need from research agencies? In this Q4 Ready webinar recap, Etsy Senior Staff…
Giulia Romanò28 September 2026
Doing Good Work in the Era of AI: Craft, Clarity, and Insights That Travel
What does “Good Work” look like in qualitative research today? In this Q4 Ready webinar recap, Marco Rovagnati…
Giulia Romanò18 September 2026
Case Study: How See Research Blended Self-Ethnography and AI to Win Silver at ESOMAR
Discover how See Research won Silver at the ESOMAR YES Awards in Valencia by blending Field Notes digital…
Giulia Romanò17 September 2026
Tips and Tricks to Increase Your Proposal Win-Rates
Learn how to turn pitch opportunities into signed contracts with key insights from Paul Griffiths from Client Advocates.…
Giulia Romanò14 September 2026
Running the Sprint: Why We Are Getting “Q4 Ready” for the Third Year Running
Read why we are launching the third edition of our “Q4 Ready” initiative, featuring a weekly webinar series…
Giulia Romanò7 September 2026Is Self-Ethnography Right for Your Next Proposal?
How do you know when mobile self-ethnography is the right fit for your client’s brief? Explore the diagnostic…
Giulia Romanò31 August 2026Announcing Translations Everywhere on Field Notes
Discover how our new AI-powered “translations everywhere” feature removes language barriers, allowing you to run and moderate multi-market…
Giulia Romanò24 August 2026Unlocking Authentic Human Stories: 7 Tips To Get The Most Out Of Mobile Qualitative Research
By executing your mobile qualitative projects with rigorous preparation, clear objectives, and a participant-first mindset, you can move…
Andrea de la Concha10 August 2026
Nurturing Talent vs. Extracting Content: Building Genuine Workforce Relationships
Are you nurturing your workforce or just extracting content? Discover why sustainable talent retention requires two-way conversations, empathy,…
Giulia Romanò3 August 2026
